Pure & Simple Soap Bar
Pure & Simple Soap Bar
We tie the rope on for you. Your bar hangs within easy reach, is easier to keep hold of, and drips dry between uses.

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The soap for when your skin can't handle anything but needs everything
This is where we started. Before the fragrances, before the botanicals, before the colors. Just soap. Pure saponified olive oil, coconut oil, and shea butter. Nothing added, nothing fancy, nothing that could possibly irritate. This is the bar we hand to customers whose skin is fighting everything. The one pediatricians approve for newborns. The soap for people who break out from looking at fragrance bottles.
We superfat this bar, leaving extra oils unsaponified so it cleans without stripping. No essential oils because even lavender can trigger reactions. No oatmeal because some people are allergic. No colorants because why risk it. This isn't minimal design aesthetic. This is maximum caution for skin that's been through enough. When customers tell us this is the only soap they can use, we know why we make it.
"People think unscented means boring. They're wrong. This is our most important bar. It's for the mom whose baby has eczema, the nurse who can't wear fragrance, the person whose skin just said 'enough.' This is soap at its most essential and most necessary."
"After my son was born with severe eczema, we tried everything. Prescription soaps, pharmacy brands, doctor recommendations. Everything made it worse. This is the ONLY soap that doesn't cause flare-ups. We've used it for three years now. You literally saved our sanity and his skin."
Explore linked ingredients for more detail.
saponified oils of olive, coconut, palm (sustainably sourced), shea butter
Small shop, real humans. Sometimes the label gets reprinted faster than the formula changes; sometimes the formula is current and the label is catching up. If you're managing an allergy or sensitivity, the safest path is to check both this page and the printed label. If anything's missing or unclear, ask us. We'd rather answer the question than have you guess.
Wet the bar and work into a lather between your hands. The lather will be creamy and mild, not huge and bubbly. That's intentional. Apply gently to skin without aggressive rubbing. Let the soap do the work. Rinse with lukewarm water. Pat dry, don't rub. This bar is about being gentle at every step. Store on a well-draining soap dish to extend its life.
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Pure & Simple Soap Bar
Customers praise this unscented soap bar for being gentle on sensitive skin while providing effective cleansing. Many noted it "does not dry my skin out" and offers a "nice balance between being not too drying and not too moisturizing." Shoppers with allergies and chemical sensitivities found it particularly beneficial for daily use.
So far I'm liking this little bar a lot. It has a nice balance between being not too drying and not too moisturizing, which my skin is frustratingly sensitive to. And although it's unscented, it's pleasant.
My family uses this for hands and body every day. It is our favorite thing to buy here.
absolutely LOVE this bar of soap. I am 73 yrs old and have very dry skin and I wash my hands so many times a day and they are not dry at all anymore because of this soap!
Em’z Pure and Simple soap is very gentle, mild, and soothing to the skin.
While I love the various scents of Em’z natural soaps, I always make sure to get a couple bars of Pure and Simple for when I just need to be clean! A great gift for friends with allergies and sensitivities!
While I love the various scents of Em’z natural soaps, I always make sure to get a couple bars of Pure and Simple for when I just need to be clean! A great gift for friends with allergies and sensitivities!
I love this soap.
This is the right soap for a 72 year old guy with dry skin who showers every morning. Easy on my skin and zero fragrance. I’m hooked.
Thanks Em.
I have something like MCS where it is extremely difficult for me to be around scents and I am unable to tolerate chemicals. They trigger allergy symptoms like hives, congestion, asthma, and migraines. This soap is the only one my skin (and nose) likes. It does not dry my skin out like other brands. It is so gentle all around! Thank you very much! You have no idea how something as simple as this soap has changed my life for the better.
Both my husband and I love using the Pure Simple Soap Bar for our normal bath and hand washing soap. I have skin allergies, while my husband does not but this soap works very well for both of us and keeps our skin clean and moisturized!
Both my husband and I love using the Pure & Simple Soap Bar for our normal bath and hand washing soap. I have skin allergies, while my husband does not but this soap works very well for both of us and keeps our skin clean and moisturized!